Maine’s Social Media Star “Tatum” Now Has His Own Doggie Treats

A great stocking stuffer for your pooch!

We would be willing to bet your pup would love some "Blueberry Nugs"

I first became aware of Tatum, when Charles Lever, came into the radio station one day, a few years ago, and mentioned to me that I should check out the dog that he and his wife, Nicole had rescued because he was developing a huge following on Social Media. Man, was he right. One look at his accounts shows you that Tatum is now a full-fledged star.

Tatum is an a sweet, energetic pooch, who is crushing it on his TikTok page with 3.7M followers, and a total of 103.7M likes from all the creative videos that his owners post. His Instagram is popular too, with 604,000 people checking out his daily adventures.

Now you can add dog treats to his impressive list of accomplishments!

I spoke to Charles this week, and this is how he described the new Blueberry Nugs treats:

We’ve always had typical merch but have been wanting to cement something of a lasting product that could be something for people beyond our following. If this does well during the first launch, maybe it could be in stores some day. You kind of have to know who Tatum is to want to wear his face on a shirt, but if your dog enjoys the treats then it wouldn’t matter if you’ve heard of him.

With this first “flavor”, Tatum is known for his love of blueberries as much as his love for chicken nuggets, so we found a way to combine the two.

We found a company to work with that has good experience with food production, high standards, and understands how important quality over profit is. These treats are in partnership with pupfluence.design

You can purchase them here

Tatum is also the star of a new book called "Tatum Comes Home" It tells the heartfelt and humorous story about a charismatic canine’s journey home.

The book is available to order on Amazon

Most of Tatum's wacky videos feature a funny voiceover, that is actually Charles. Either way, they are extremely entertaining.

Check out some of his most recent posts!